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Adams Idea a12 Graphite Hybrid



 

Low: $7.28
Mid: $15.47
High: $17.13
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Manufacturer:

Adams

Year of Introduction:

2011

MSRP (new):

$170.00

Head Size:

102 cc

Head Material:

Steel

• Tour-proven design shape.
• Velocity Slot Technology for increased forgiveness and distance.
• Spring-like effect across the face for increased ball speed.
• The hotter face with higher launch produces increased distance and less spin.
• Keel sole shape helps get this club through the turf without twisting or digging
Like any golfer, Adams Golf believes the problem isn't in the swing, it's in the clubs. The company’s founder is a man named Barney Adams who started Adams Golf in 1987. Mr. Adams had built a career in golf manufacturing as a component supplier and contract manufacturer. He benefited tremendously from his experience custom-fitting golfers, and used those opportunities to observe the effect a variety of materials and head designs had on golfer’s performance. Applying the lessons learned in that process, Adams developed and introduced the Tight Lies fairway wood. Tight Lies had what has become known as an “upside down” head design. This innovative design became somewhat of a phenomenon in golf and still enjoys tremendous customer loyalty. (7 years after it’s introduction hundreds of thousands of golfers still have Tight Lies in their bags.) Adams product line is by no means limited to Tight Lies fairway woods, as the company produces and sells a full range of product including drivers, wedges, putters, hybrid irons and more. In addition to endorsing its products, pro golfer Tom Watson assists in design and testing.

For More Information: http://www.adamsgolf.com/


2012 Hot List Gold
Hybrid
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Both versions are engineered with slots on the crown and sole to improve ball speed. The a12 is designed to launch the ball 1 degree higher than last year’s a7. The a12OS is 14 percent larger than the a12 and is designed to launch the ball higher (by about half a degree compared to the a12) and with more spin.
Low-Handicapper:
“You can get it in the air easily, and it’s solid off the face.”
Middle-Handicapper:
“The channel is distracting, but the club is robotic—made me feel like an Iron Byron swing machine.” . . . “It takes off easily and stays on the target line.”
Hot:
It won’t win the beauty contest, but its performance—distance, trajectory, forgiveness, ease of use—will place in the talent competition.
Not:
The theory is valid. The looks are an impediment.

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